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Our unique MarginMaker™ platform runs some
of the most successful and fastest growing companies in the betting
industry – including Sporting Bet, Sporting Index, Stan James
and many others. Based on investment banking technology and experience
and coupled with unrivalled insight into the needs of a modern bookmaker,
MarginMaker™ is the industry leader in real-time
betting transaction and risk management. Its real-time management
information combined with its rock-solid yet fully scaleable architecture
has helped our clients realise a considerable increase in the operating
margin on existing business, and enabled them to capture new business
at significantly lower marginal costs.
The only available fully integrated straight through processing
system for the entire business estate of a modern bookmaker, MarginMaker™
is modular, flexible and highly scalable and has been designed to
be easily and cost effectively integrated into any size of organization.
MarginMaker™ represents the ultimate set
of trading and risk management software tools - complex, Real- Time,
straight-through-processing (STP) systems with liability control
- allowing businesses to react to events as soon as they happen.
In this respect, Finsoft is fundamentally different from suppliers
who rely on older technologies to manage a company's business. Gone
are the days when bookmakers' main trading tools were a calculator
and a notepad. With MarginMaker™, the trading
is paperless and risk management instantaneous.
As every Online betting enterprise needs to price markets and assess
and manage the risks involved in executing a deal, it relies on
Real-Time evaluation of its liabilities. Risk is what this business
is all about and the ability to accurately calculate the risk of
any proposition is the very basis of profitability. By exploiting
our solutions, companies gain the ability to create complete and
profitable transactions time after time - allowing true paperless
trading and reducing exposure to any form of risk.
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